Selling products online can be very lucrative but only if you can find the right products to sell. For that reason, many entrepreneurs turn to wholesale directories like Worldwide Brands to source products to sell on an ecommerce website or third-party marketplace. In this Worldwide Brands review, we’ll take a closer look at their service and help you decide if it’s right for you.
What Is Worldwide Brands?
Worldwide Brands is a large wholesale directory service that connects you to 17 million genuine and certified products. They’re not a direct supplier nor do they have products to sell.
The good thing to take away here is that these dropshippers, wholesalers, liquidators, and importers are willing to work with smaller home-based online sellers.
How Does Worldwide Brands Work?
After you set-up an account with Worldwide Brands, you get full access to their directory, forum, and support.
You can find products using the search tool. The search tool is fantastic because you have various options/filters to narrow down your search (e.g, brand, supplier location). There’s also an option to search by category. For example, let’s say you searched for video gaming. The search results page will list all of the suppliers that sell video gaming. Each supplier page will include their contact information, products they sell, and other basic information.
Once you narrow it down to a supplier you want to work with, you’ll reach out to them and start the process.
That’s it. A fairly simple process. It beats searching for suppliers on Google and cold-calling them.
Dropshipping Vs Wholesale
An entire page can be dedicated to comparing the two business models. Here’s a quick and easy comparison:
Dropshipping: a sale is first made. The sold product is then bought from a supplier at a lower cost, and the supplier ships the item directly to the customer.
Wholesale: inventory is bought in bulk quantity (e.g. 100 units). The supplier ships the item to a location of your choice. You store the inventory at your house, office, or warehouse. The item is listed for sale. Once the item sells, you safely package and ship the item to the customer.
Both models have pros and cons. The biggest advantages of dropshipping is no startup costs and minimal overhead costs. The biggest advantages of buying in bulk is lower product costs and the ability to see and examine the product before it’s shipped to the customer.
Is Worldwide Brands Legit?
Worldwide Brands is a legitimate company that offers a real service for a fee. It gives you access to everything it advertises. Now whether it’s worth it is a completely separate question, which we will discuss later in this Worldwide Brands review.
In fact, the suppliers found on Worldwide Brands have been featured on the Travel Channel, Practical Ecommerce, National Geographic Channel, Brides, and Entrepreneur. In addition, Worldwide Brands has been listed in the Home Business Magazine as a top ecommerce opportunity.
Worldwide Brands Pricing
The cost of Worldwide Brands is $299 for a lifetime membership. This is a one-time payment and there are no other fees associated with Worldwide Brands itself.
You may have to pay small dropship fees when ordering from suppliers but that’s not something Worldwide Brands is a part of.
The membership fee has to be paid in full as a one-time payment using PayPal or any major credit card.
Discount: There’s a $50 off discount, which would bring down the membership fee to $249. The discount is already applied to this link.
Worldwide Brands Pros
1. Over 17 Million Products
The wholesale directory is packed with over 17 million genuine products that you can easily sell on your own online store and third party marketplaces like Amazon, eBay, Bonanza, Wal-Mart, and Newegg.
Product categories include movies & media, clothing, consumer electronics, health & beauty, home & garden, pet supplies, sporting goods, supplements & nutrition, tools, toys, and more.
The bottom line here is that there’s a huge selection of products in almost all categories. Obviously, not all products are going to be ideal for selling online. And that’s something you’ll have to consider when choosing your niche or product line.
2. Lifetime Membership
As mentioned above, the $299 (or $249 with this discount) is a one-time payment to Worldwide Brands. After that, Worldwide Brands doesn’t charge you any other fees. The membership is yours forever.
Even though it’s a one-time fee, $299 may not be suitable for all. It may be a hefty fee for those just starting out.
With that being said, there’s costs associated with starting any kind of business. The $299 fee is chump change when you compare what other business owners pay.
3. Fits Most Business Models
Worldwide Brands works for dropshipping and wholesale. The suppliers available through Worldwide Brands can dropship the products directly to customers or they can ship the products in bulk to you.
Both business models have its pros and cons. The biggest advantage of dropshipping directly to customers is minimal overhead fees. But, you don’t see the actual product that’s being shipped to your customer. That could be a good and bad thing.
4. Legitimate Suppliers
Every supplier undergoes a strict verification process before it’s added to the Worldwide Brands directory. This ensures the legitimacy of suppliers and eliminates scams. This is an added benefit of the membership.
Anyone can find suppliers on Google but many of them are scammers or don’t do business with small home-based online sellers.
5. Helpful Resources
There are a number of helpful resources for niche selection, selling online, and using Worldwide Brands services correctly. There’s also separate resources pages dedicated to answering questions about dropshipping and wholesale.
6. Rave Reviews
Worldwide Brands has excellent reviews on Trustpilot, which a large independent review website. At the time of this Worldwide Brands review, it has a near-perfect rating of 4.9/5.
Worldwide Brands Cons
1. Profit Margins
It’s not a secret that profit margins are slim. This is especially true for those selling solely on commission thirsty, third-party marketplaces like Amazon and eBay.
Profit margins are can be slim for sellers that have their own stores as well. It all comes down to product selection and the ability to absorb or reduce fees. Without having a plan in place to do all of that, low profit margins may not be worthwhile for more experienced sellers.
2. You’re Paying For A Supplier Directory
While you’re not getting one of those supplier lists that you can buy on eBay for a few bucks, you’re still paying $299 for a directory of suppliers and products. It may not be suitable for those with a very small startup budget.
Other than doing some of the work for you (e.g. verifying suppliers, research, etc.), there’s no real benefit of using Worldwide Brands or any other similar service.
3. Suppliers In USA
A majority of the suppliers are from the United States, making it difficult for international sellers. Unless you’re selling to the US market, international sellers will find very little value in Worldwide Brands. Buying in bulk and having the suppliers ship directly to you would more than likely lose you money. International shipping is expensive, especially when combined with import fees.
4. Resale Certificate
The supplier will request a resale certificate for larger orders. This is a normal requirement for legitimate businesses, and you should already have the relevant business documentation. Not a big drawback, just something to keep in mind.
Can I Really Make Money With Worldwide Brands?
The thing about the internet is anyone can make money with a little effort and research. We’re not saying to drop everything and use Worldwide Brands. Rather, it’s possible to make money if you pick the right products to sell.
Nobody can guarantee that you’ll make money using Worldwide Brands. If that was the case, everyone would quit their job and sign up for Worldwide Brands.
It’s not for everyone, especially not for the impatient.
Who Is Worldwide Brands For?
Worldwide Brands is just like any other paid service. It’s only good if you can find any real value in it.
It’s only good if you fit the following criteria:
- You’ll sell products on your online stores AND third-party marketplaces.
- The membership fee is an expense that you’re willing to pay.
- You can’t find products to sell on your own.
- You understand the concept of dropshipping and buying wholesale in bulk.
- You have the necessary documentation and certificates for running a business.
- You’re comfortable with lower profit margins due to increased competition.
Who Is Worldwide Brands Not For?
It’s not for the impatient or experienced sellers that can already find products to sell on their own. If you can’t afford the membership fee, it’s probably not for you.
Worldwide Brands is not well-suited for sellers that plan on selling solely on third-party marketplaces. The fees on these marketplaces will eat away profit margins, making it very difficult to make an actual profit.
Worldwide Brands Review: FAQs
Yes, there’s a 60-day refund policy. After that passes, you can no longer cancel the membership. Customer support must be contacted at least once before any refund requests are approved.
No, it’s a real service that offers exactly as it advertises. And that’s a wholesale directory filled with certified suppliers that sell genuine products.
Once you buy the membership, you get instant access and can start selling right away.
They have a team that attends tradeshows and reaches out to manufacturers. All suppliers undergo a verification process before they’re listed on Worldwide Brands.
Yes and no. If you have problems finding reputable suppliers, then yes. If you already have products you’re selling and have a way of sourcing products through other means, then probably not.
More than likely yes. If you have a business (online or in-person), you’ll need to have a resale certificate for IRS purposes. This doesn’t just apply for Worldwide Brands. Either way, you should already have this.
Worldwide Brands Review: Summary
Worldwide Brands is not for everyone. It’s geared towards new sellers that don’t know how to find products to sell.
The bottom line is if you value your time and want to shift more time to other parts of your business, Worldwide Brands may be worth the investment.
If you feel it’s for you, don’t forget to use this $50 off discount.